The Power of Promotion: 3 Ways to Get Noticed

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Remember to add mail@favecrafts.com to address book to ensure inbox delivery.	October 25, 2011

Hello crafters, If you want your craft business to be successful, you have to do some promotional work. This can seem intimidating because, let's face it, there are so many platforms you can use to get your name out there. Promoting a craft business requires knowledge and planning. Not sure where to start? Here are three resources you can use right now: Make Promotional Products a Priority for Your Business - Promotional products may seem like an expensive investment, but the exposure can be invaluable. You don't have to create over-the-top projects with your company logo, either. Everything from business cards to digital stamps (also called watermarks) can be seen as a means of promoting your business. Promoting your Projects through Social Media - Social media is a fast, inexpensive way to promote yourself and your business. The more personal your message, the more people will want to listen to what you have to say. Facebook and Twitter are two ways to raise your visibility of the web. Key Elements of Advertising your Craft Business - Is your message clear? Are you reaching your target market? Maria Nerius provides tips on spreading the word about your business. Christmas is two months away!  CutRateCrafts can help you get ready with discounted Christmas Craft supplies! 1. Gold Collection Christmas Village Ornaments Counted Cross Stitch - Set of 6 2. Puff Ball Holidays Christmas Yarn - Snowball 3. Mary Engelbreit Snow Cottage Centerpiece Felt Applique Kit - 10" X 10" X 7" 4. Boa Holidays Christmas Yarn - Fa La La 5. Leisure Arts - Holiday Knit Dishcloths CutRateCrafts.com offers 1000's of other products for crafters, too! Before you grocery shop this weekend – I have arranged for you to get free grocery coupons and store discounts.  Recent coupons for Folgers, Jell-O, Cheerios, Hillshire Farm and hundreds more caught my eye!  Sincerely, Editor of Creative Income P.S. Sewers, check out this great giveaway from AllFreeSewing! Enter to win a copy of Stitch By Stitch By Deborah Moebes. This giveaway ends October 31st. P.P.S.  Free diabetic diet low-carb recipe book.  More than 60 delicious, healthy recipes, pork, chicken, beef, desserts, soups, salads and much more. Never Before Featured Article How to Take More Product Pictures in Less Time As we've discussed in this newsletter, the key to selling crafts online is powerful photography. If the images don't grab the reader's attention, you can forget about the sale. This product photography article is truly a helpful resource anyone who is short on time.  Check out these practical ideas and useful tips for photographing your products. From glamour shots to up-close photos, there are so many easy ways to make your products look appealing.

Time To Think About: Christmas Craft Fairs Whether you're buying or selling, Christmas craft fairs are a great way to network with crafters and find inspiration for your own work. According to our survey results, many readers are interested in selling their products at craft fairs. One way to gain exposure during this year is by participating in Christmas craft fairs. If you live in a small town or can't participate in one of the larger craft shows, don't worry. Local, small shows are a great way to meet customers and form relationships. For tips on everything from product presentation to to tabletop decorations, check out Christmas Craft Fairs in the Craft Business section of FaveCrafts. Chili's Free Chips and Queso This Week's Featured Products   Wonderart Latch Hook Kit, 33" X 16-1/2", Half Round - Merry Men   Santa Door Draft Felt Applique Kit- 19" X 12"

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